Canadian Tire - CF TEC Tower - Yonge-Dundas Square (Toronto, Ontario)

Awards & Achievements

Awards & Achievements

Our premier assets are only a part of the equation that drives successful campaigns. Working with top tier clients who are drawn to iconic assets, we are able to execute some of the most remarkable, noteworthy and viral award-winning campaigns.

In 2024, Branded Cities won five awards in the Ad Club of Toronto’s OOH Showdown, including the coveted Best in Show award.

In 2023, The Canadian Out-of-Home Marketing and Measurement Bureau (COMMB) hosted its inaugural Canadian Out-of-Home Awards, and Branded Cities won the top prize in 3 of the categories.

In 2022, Branded Cities was awarded first place for Large Format Digital Billboard for Black Diamond Cheese-string’s ‘For Trade’ campaign.

In 2018, Branded Cities was recognized for exceptional OOH executions in the categories Large Format Digital Billboard for CBC’s crime drama, Caught, and the Mobile Integration category for Twitter x Adidas #WorldCup campaign.

In 2017, Branded Cities won four awards in the Ad Club of Toronto’s OOH Showdown and two bronze awards at the Canadian Marketing Association Awards, making Branded Cities one of the most awarded Out-of-Home companies in Canada.

 


Corporate Social Responsibility

Corporate Social Responsibility

Profit with Purpose


As a company, we believe that having a purpose is important. For us at Branded Cities, purpose gives us the opportunity to become better citizens, in addition to delivering on our business objectives and driving continuous growth. Purpose, as a way of doing the right thing, is our goal. There are four strategies that will help us achieve this:

Sustainability

Reducing our environmental impact, both as a business and media supplier.

The Language of a Populated Space

Positively impacting the environments in which we operate, and through this,
build stronger relationships with our stakeholders and communities.

Charity Begins at Home

Using our media platform to support key charities and NGOs.

Growth By Doing Good

Working with organizations that can help deliver our Purpose goal in ways that are commercially beneficial to all.

Want to know more?


Getting a response is easy – you can call us at 416.408.0800 or simply fill out the form below and we’ll get back to you as soon as possible.


    Mary Poppins - Malls - The Eaton Center - Activation

    Creative & Production Services

    Creative & Production Services

    The Power of Creativity in Out-of-Home


    Branded Cities can provide your brand with more value beyond the Out-of-Home (OOH) advertising space we offer. Creatively-awarded campaigns are 7 times more effective than non-awarded ones (Source: IPA: The Gunn report-Selling Creativity Short, June 2016). Our Creative and Production Services teams can transform your campaign objectives and ideas into engaging and impactful advertising. Whether it’s for static or digital media, virtually anything is possible on our OOH displays.

    Spotify Post Malone - Yonge-Dundas Square - CF TEC Tower + AOB Media Tower (Toronto, Ontario)

    Creative Services - Digital


    With years of Digital Out-of-Home (DOOH) experience and creative expertise, our team can bring your ideas to life and craft compelling stories to maximize DOOH capabilities. We create digital advertisements that are scaleable, dynamic, engaging, and sharable. Services we offer include: Creative Artwork Design, Interactive & Dynamic Digital Content (including, static digital/video creative and mobile advertisements), Ideation, and Visual Experiences (including live video and social streaming). No matter the size or scope of your brand, let us help you reach and engage your audience.

    Diet Coke - Fizzing Delicious - Spectaculars - GEW 1080 (Toronto, Ontario)

    Creative Services - Static


    When Out-of-Home advertising is done well, it works! Traditional Out-of-Home (OOH) offers brands 24/7 exposure that cannot be turned off, skipped, or ignored, generating maximum awareness for your brand. Our team has the experience and expertise to create high impact advertisements that deliver your brand message in concise, clear, and memorable ways. Services we offer include: Ideation, Creative Artwork Design, 3D Extension Design, and Artwork Reformatting. Let us know how we can creatively help you reach and engage your audience.

    Accora Village - Street Furniture - Decorative Transit Shelter (Ottawa, Ontario)

    Production Services


    Whether it’s a traditional campaign or something out-of-the-box, our team is more than happy to provide our expertise on print, 3D and digital Out-of-Home media executions. We have a select group of approved suppliers who work with us regularly to provide you with the most competitive pricing and a fast turnaround on production and installation. We engage excellent quality control procedures with all our suppliers and can ensure that all our work is considered to be best in class.

    Cool Campaigns We Love

    Want to know more?


    Getting a response is easy – you can call us at 416.408.0800 or simply fill out the form below and we’ll get back to you as soon as possible.


      Our Company

      Our Company

      Branded Cities is one of North America’s premier Out-of-Home media owners, connecting brands with people through Out-of-Home advertising media and services since 1996. We have an inventory of 3,700 media assets in iconic and landmark locations across North America – including Yonge-Dundas Square, Times Square, the Las Vegas Strip, and West Hollywood. Going beyond North America, we have established international partnerships, granting access to world-renowned media assets, such as Piccadilly Circus in London.

      We believe that Out-of-Home advertising is the language of a populated space and the lifeblood of brands. Out-of-Home media gives brands the opportunity to contribute to the culture and personality of a public space, captivate viewers with creativity and wit, and give people something to talk about. We believe that Out-of-Home advertising, when done well, is the most powerful, engaging and effective advertising medium.

      We offer brands the most valuable audiences and the best environments in Out-of-Home advertising. We pursue innovation and creativity. We challenge prevailing assumptions, as well as create and embrace new ideas. We drive change in the Out-of-Home industry – underlying our commitment to Out-of-Home innovation and excellence.

      Specializing in Out of Home Media including:

      Spectacular Advertising Displays

      Transit Media Displays

      Media Towers

      Digital Displays

      Mall Media Programs

      Advertising Creative Displays

      Meet the Team


      Branded Cities Canada is led by a team of dynamic and highly skilled individuals with a diverse portfolio of professional experience. Comprised of veterans in the Out-of-Home industry, the media sector, and the retail industry, the executive management team is responsible for the successful execution of iconic builds, award-winning advertising campaigns, and in-demand advertising spaces.

      Want to know more?


      Getting a response is easy – you can call us at 416.408.0800 or simply fill out the form below and we’ll get back to you as soon as possible.


        News


        Digital

        Digital

        Advertising in Motion.


        Our Digital network is the most flexible and responsive advertising platform, allowing brands to deliver dynamic, up-to-the-minute product messaging to key audiences across Canada. Consumers agree that digital advertising is an effective way to learn about promotions and events. Digital media delivers a high recall for brand campaigns, prompting consumers to make purchases after seeing an ad.

        78%

        of consumers agree that Digital ads are eye-catching

        50%

        of people take action after exposure to Digital OOH

        620,000

        Impressions across our Digital network

        Lego - World Play Day - Yonge-Dundas Square Digital Domination (Toronto, Ontario)

        Toronto


        Garnering massive exposure, Toronto digital media assets are strategically positioned at high-traffic venues, including Union Station, Yonge-Dundas Square, and across the Greater Toronto Area. Offering comprehensive coverage of the city and downtown core, advertisers are empowered to reach some of the most valuable, influential, and hard-to-reach audiences.

        City Friends With Benefits - DTSA - Street Furniture (Ottawa, Ontario)

        Ottawa


        Captivate your desired audiences as they travel to and from home, work, and play with Branded Cities Digital Transit Shelter Advertising (TSA). Digital TSAs are an effective medium when it comes to delivering high reach and frequency across the city at major arteries, throughways, and in hard-to-reach neighbourhoods making it an intrinsic component of the Ottawa transit system. Our Digital network is flexible and responsive, allowing brands to deliver dynamic and timely up-to-the-minute product messaging to key audiences across Ottawa.

        Paramount+ - West Edmonton Mall

        Edmonton


        West Edmonton Mall features an array of digital opportunities for brands to reach 30 million visitors annually. These include 20 digital kiosks and two massive interior digital spectaculars. This mall is considered one of the world’s most comprehensive retail, hospitality and entertainment complexes; it boasts 800 stores and services, including nine world-class attractions, two hotels, over 100 dining venues, a wide variety of one-of-a-kind retailers, and entertainment for all.

        View Digital OOH opportunities on our Mapping Tool:

        Campaigns on Digital

        Want to know more?


        Getting a response is easy – you can call us at 416.408.0800 or simply fill out the form below and we’ll get back to you as soon as possible.


          Spectaculars

          Spectaculars

          Making Brands Famous.


          Spectacular advertising is an iconic Out-of-Home medium that can make a powerful statement when done right. Strong creative in the right locations can captivate onlookers, spark social conversation, and earn brands millions of impressions. Branded Cities’ Spectaculars are strategically located along major arterial roadways to and from the downtown core – The Gardiner Expressway and Lakeshore Blvd in Toronto, the Metropolitaine in Montreal, and landmark locations in Yonge-Dundas Square. In commuter cities like Toronto, where the average daily commute exceeds 60 minutes, Spectaculars represent a major opportunity for advertisers to connect with valuable audiences on a daily basis.

          65+ Minutes

          Avg. commute in Toronto

          405,000

          Daily Circulation on the Gardiner Expressway

          25%

          of Toronto drivers use the Gardiner Expressway

          Bell - GEW 1000 - Spectacular (Toronto, Ontario)

          Woodbine


          The Gateway to the GTA. Woodbine Racetrack is bound by Highway 27 to the East, 427 to the West, Rexdale Boulevard to the North and the Go Transit Line to the South. This premier destination is home to the historic King’s Plate race considered as the jewel in Canada’s Triple Crown. The venue also includes an expansive casino and gaming facility, as well as an indoor 5,000 seat performance theatre.

          Lakeshore Boulevard


          These assets offer a unique opportunity to reach a massive audience traveling east and west throughout the city by leveraging Lake Shore Boulevard— a major arterial road. These digital spectaculars are situated in the mixed-use district of Exhibition Place, benefitting from the numerous events and tradeshows that take place year-round. These include the Canadian National Exhibition and Budweiser Stage, drawing in huge numbers of locals and visitors yearly.

          Islington


          Simply unavoidable, this high-impact digital spectacular is located directly across from Queensway Cineplex and reaches the heavy traffic of commuters heading west to Toronto’s neighbouring cities and shopping destinations. These include Sherway Gardens, major throughways like Highway 427, the Queen Elizabeth Way, and Pearson International Airport. Leverage this location to showcase your brand and reach your audience.

          TwinScape


          Located at Mississauga Road along Toronto’s Highway 401, TwinScape features two parallel assets, each equipped with double-sided 14ft x 48ft digital screens. These spectaculars are synced to run unified campaigns and provide advertisers over 2,688 square feet of full visibility to both eastbound and westbound traffic on the busiest highway in North America.

          Bell - GEW 1000 - Spectacular (Toronto, Ontario)

          Gardiner Expressway


          One of the most important arterial roadways in Toronto, advertisers on the Gardiner Expressway can reach Torontonians heading in and out of the city as they commute during all hours of the day, 7 days a week. A total of 12 faces, facing eastbound and westbound, can be bundled with digital advertising networks in the city to extend campaigns for full Toronto coverage.

          Amazon - Mirabel - Spectacular (Montreal, Canada)

          Mirabel


          Located in one of the busiest throughways in the greater Montreal area is the main highway that connects Montreal to the lower (Mirabel, Blainville, St-Jerome) and high Laurentians (St-Sauveur, St-Adele, Mont Tremblant). This digital spectacular is highly visible and sees a diverse audience profile with a higher affluent rating. The massive 14’x48’ screen gives brands the perfect opportunity to impress audiences on their way to work or play.

          Anjou


          The A25 highway provides the only direct link between the South Shore and the North Shore.  The busiest stretch is located between the Anjou interchange and Souligny, where traffic is particularly heavy – this is the exact location of the board. This route is crucial for regional connectivity and daily commuting.

          Metropolitaine


          One of the major roadway arteries in Montreal, the Metropolitaine is the only highway spanning the entire island of Montreal from the west to the east end. Located at a high-traffic interchange, the Metropolitaine spectacular allows brands to reach Montreal commuters travelling in-and-out of the city.

          View Spectacular opportunities on our Mapping Tool:

          Campaigns on Spectaculars

          Want to know more?


          Getting a response is easy – you can call us at 416.408.0800 or simply fill out the form below and we’ll get back to you as soon as possible.


            Moosehead Canada - Street Furniture - Decorative Transit Shelter (Ottawa, Ontario)

            Street Furniture

            Street Furniture

            Work. Play. Home.


            Generate maximum brand exposure with Street Furniture or Transit Shelter Advertising (TSA), offering full coverage across the city of Ottawa. Our extensive Street Furniture network is located throughout the city at major arteries, throughways, and hard-to-reach neighbourhoods – offering advertisers high reach and frequency. With powerful geo-demographic targeting, brands can reach pedestrians, commuters, and vehicular traffic on route to-and-from where they live, work, and play.

            11,500

            Avg. Daily Impressions in Ottawa

            14,200

            Avg. Daily Impressions in Edmonton

            60%

            Population Reach in 1 Week

            Moosehead - Street Furniture - Decorative Transit Shelter (Ottawa, Ontario)

            Ottawa Transit Shelters


            Transit Shelters are an intrinsic component of the Ottawa transit system and an effective advertising medium, offering high reach and frequency. The 500+ transit shelters are evenly distributed across Canada’s capital city, from the downtown core to the suburban communities, and offers unmatched city-wide coverage for any brand looking to reach the consumer on-the-go.

            Bridge of Spies - Street Furniture - Sparks Street Poster (Ottawa, Ontario)

            Ottawa Sparks Street


            Considered Ottawa’s linear “Town Square” and Open Air Mall, Sparks Street is a popular destination for locals and tourists alike, drawing in large crowds. Located near Parliament and in the vicinity of shopping, dining and entertainment, Sparks Street posters offer advertisers the opportunity to influence consumers and commuters along the path to purchase.

            Accora Village - Street Furniture - Decorative Transit Shelter (Ottawa, Ontario)

            Decorative Transit Shelters


            Brands can transform their street furniture campaign into an interactive, immersive brand experience that entertains and captivates all who notice it. From extended glass wraps to 3D roof extensions to so much more, Decorative Transit Shelters can bring your brand to life and deliver the “WOW factor“ that drives social engagement and fascinates your audience throughout their commute.

            View Street Furniture opportunities on our Mapping Tool:

            Campaigns on Street Furniture

            Want to know more?


            Getting a response is easy – you can call us at 416.408.0800 or simply fill out the form below and we’ll get back to you as soon as possible.


              Union Station

              Union Station

              Canada’s Busiest Building


              As the premier gateway into the City of Toronto, Union Station sees over 300,000 passengers on most business days – more passengers than Canada’s busiest airport! The revitalized building draws in crowds daily, providing several modes of transportation and access to leading retail shops, restaurants, entertainment venues, and several attractions; including the Scotiabank Arena, Rogers Centre, CN Tower and Ripley’s Aquarium. The connection to the underground PATH Network also allows working commuters to access office buildings throughout the downtown core. Union Station offers brands exceptional exposure and reaches highly valuable audiences, all within one building.

              300,000+

              Daily Visitors

              9.3M

              Impressions earned per 4-Week Campaign

              10%

              of Toronto Population Reach per 4-Week Campaign

              Sick Kids VS - Heal The Future - Union Station - Digital Column Network (Toronto, Ontario)

              Digital Column Network


              Strategically built into the design concept of the recently revitalized York St. GO and Bay Concourse, our eight 360° LED screens allow brands to create engaging and dynamic brand content – targeting commuters who can catch a glimpse on-the-go or view the spectacle as they wait for their train.

              Prime Video - Break The Roles - Union Station - 4-Sided Digital Spectacular (Toronto, Ontario)

              Digital Spectacular


              Our eye-catching 3-sided and 4-sided Digital Spectaculars are centrally situated in high-traffic areas within York St. GO Concourse and Bay Concourse. They both support digital advertising (both static and full motion) and boast high dwell times for maximum brand exposure.

              Digital Screen Network


              On route to-and-from major Toronto destinations, our network of digital LED screens throughout the station’s Teamways offers extensive advertising exposure to suburban commuters and urban locals, enabling brands to generate interest and inspire action along the passenger journey.

              TD Bank - Union Station - Wall Wrap (Toronto, Ontario)

              York St. GO Concourse


              The newly revitalized York St. GO Concourse is the busiest area in the station, seeing thousands of suburban and downtown commuters frequently throughout any given week. The constant and heavy traffic of GO Train passengers ensures exceptionally high dwell time for brands looking to showcase consistent messaging. Strategically-placed wall murals, the Digital Column Network, and several activation areas throughout the Concourse allows for brands to dominate the space with maximum visibility.

              Teamways


              Located on the outermost sections of the station, the York St. and Bay St. Teamways provide pedestrians and commuters thorough access to a variety of destinations, including the station concourses, train platforms, and subway transit; as well as the Financial and Entertainment districts, the PATH, and other popular Toronto attractions. With various glass wraps, column wraps, and the Digital Screen Network, advertisers can dominate these long walkways with impactful and continuous content.

              Activations


              Advertisers can create a full brand experience in Canada’s busiest building with the addition of an activation to their media campaign. Supported by brand champions, activations bring brand stories to life by engaging audiences and evoking emotional responses to drive interest and purchase consideration.

              View Union Station opportunities on our Mapping Tool:

              Campaigns at Union Station

              Want to know more?


              Getting a response is easy – you can call us at 416.408.0800 or simply fill out the form below and we’ll get back to you as soon as possible.


                Yonge & Dundas

                Yonge & Dundas

                The Heart of Toronto


                At the corner of Canada’s busiest intersection and in the heart of downtown Toronto is the renowned Yonge-Dundas Square. The Square hosts more than 200+ events and concerts annually, and is in proximity to retail stores, office buildings, universities, condominiums, restaurants, entertainment venues and major attractions such as the Ed Mirvish Theatre, Massey Hall, and the CF Toronto Eaton Centre. The Square also connects to the PATH, the world’s largest underground shopping complex, and offers direct access to the Dundas TTC subway station. Residents, workers, students and tourists pass through the area daily.

                Located at Yonge & Dundas are the three largest digital displays in Canada, The Atrium South Digital Display, The Tenor South Digital Display, and the CF TEC Tower (TEC) – offering an enormous and unique opportunity for advertisers to garner massive exposure and effectively deliver their brand message to high-value audiences.

                175,689+

                Daily Circulation

                1,000,000+

                Annual Event Attendees

                10,270 ft.²

                Size of the Atrium Media Tower, Canada’s largest digital display

                The Atrium South


                Visible as far south as King St. on Yonge, the south side of the Atrium Media Tower hosts the largest full-motion digital spectacular in Canada at 10,270 ft.2. A landmark of the Square, any brand advertised on the tower is granted exposure to diverse audiences – shoppers, event attendees, downtown wanderers, movie-goers, as well as vehicular traffic. The south side can also be seen on City News’ daily television broadcasts, adding extra value to any campaign.

                The Tenor North


                Located on the North side of The Tenor stands this striking 2,145 ft.2. digital spectacular. This digital display provides long sightlines and visibility for all southbound traffic travelling on the major Yonge Street road. Combined with the southern digital and static assets at Yonge and Dundas, this spectacular creates an immersive experience for audiences visiting this iconic Toronto venue and gives brands a great platform for their campaigns.

                Rogers Media Tower


                Immerse your audience at Yonge & Dundas with the latest addition to our digital domination, Rogers Tower. This unique spectacular is the only West-facing digital board that captures audiences right at the square and also those who are coming from the busiest mall in Canada, the Toronto Eaton Centre. These assets, combined with the rest of our network, offer over 50,000 ft. of media at Yonge & Dundas, Canada’s largest domination! Brands have the option to further engage their audience through Digital OOH with the ability to integrate social media feeds, dynamic creative changes, live streaming content, and mobile advertising.

                CF TEC Tower


                Standing prominently atop the northeast entrance of CF Toronto Eaton Centre is Canada’s most iconic digital spectacular – the CF TEC Tower. Overlooking the Square, brands can make a massive impression on audiences due to the Tower’s immense screen size, measuring an area of 8,454 ft.2. Whether shopping at the mall, attending a live event, or going to the movies – the Tower’s vibrant display reaches visitors at key moments in their path to purchase and amplifies any brand message like no other medium. It is also highly noticeable in the background of CityNews’ daily television broadcasts, providing extra value for any campaign.

                The Tenor South


                Immerse your audience at Yonge & Dundas with the new visually stunning assets of The Tenor located at 10 Dundas St. East. This unique mix of Digital and 5 Backlit Static Spectaculars empower brands to deliver visually bold campaigns with enormous creative potential. These assets combined with the rest of our network offer over 50,000 ft.2 of media at Yonge & Dundas, Canada’s largest domination! Brands have the option to further engage their audience through Digital OOH with the ability to integrate social media feeds, dynamic creative changes, live streaming content and mobile advertising.

                Yonge & Dundas Dominations


                Now, more than ever, brands are able to dominate Canada’s busiest intersection with visually stimulating campaigns boasting sightlines as far as 2km north from The Atrium Media Tower. Iconic media on the CF TEC Digital Tower, The Atrium, The Tenor, and Rogers Media Tower can be combined to create a unique and impactful digital and static domination with over 50,000 ft.of signage with unparalleled creative potential!

                Bring your brand to life, drive awareness and stay top of mind with this one-of-a-kind media domination in the heart of Toronto.

                Explore Yonge & Dundas opportunities on our Mapping Tool:

                Campaigns at Yonge-Dundas Square

                Want to know more?


                Getting a response is easy – you can call us at 416.408.0800 or simply fill out the form below and we’ll get back to you as soon as possible.


                  Moosehead - Street Furniture - Decorative Transit Shelter (Ottawa, Ontario)

                  Contact Us

                  Want to know more?

                  Getting a response is easy – you can call us at 416.408.0800 or simply fill out the form below and we’ll get back to you as soon as possible.

                  For Media Owners and/or Real Estate opportunities, please visit the Real Estate tab above and fill-out the form there.


                    Toronto

                    250 Yonge Street
                    Suite 1901
                    Toronto, ON M5B 2L7
                    P. 416.408.0800

                    Ottawa

                    820-275 Slater Street
                    Ottawa, ON K1P 5H9

                    P. 613.248.8447

                    Montréal

                    1235 Rue Gay Lussac
                    Boucherville, QC J4B 7K1

                    P. 450.928.0800

                    24 Hour Emergency Line


                    Toronto250 Yonge Street,Suite 1901Toronto, ON M5B 2L7

                    P. 416.408.0800

                    Ottawa820-275 Slater StreetOttawa, ONK1P 5H9

                    P. 613.248.8447

                    Montréal1235 Rue Gay LussacBoucherville, QCJ4B 7K1

                    P. 450.928.0800

                    Edmonton105, 16060 -114 Ave. NWEdmonton, ABT5M 2Z5

                    P. 780.229.0830


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