Chewy announced their entry into the Canadian pet supplies market with an adorable Out-of-Home campaign that charmed pet lovers. The campaign was strategically launched at Yonge & Dundas, reaching over 600,000 pet owners who frequent the location. Audiences were delighted as a lovable canine slurped up treats from Canada’s largest digital display, the Atrium. With bold messaging and endearing creative, Chewy solidified their place as a top pet supplies retailer, achieving nearly 4 million impressions and a significant increase in online traffic within the first week.
